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Available for internships — Spring '26

Building at the seam of code & campaigns.

I'm Kartik Upadhyay — a BTech student who ships product one week and runs growth the next. Half engineer, half marketer, allergic to generic work.

8+

Campaigns shipped

14

Tech projects built

B.Tech

CS · Year 1

2

Certifications

01 - About

Two disciplines, one operator.

I started writing code in my first year of engineering and accidentally fell into marketing after freelancing a landing page that needed traffic. Turns out the same systems thinking that debugs a React app also debugs a funnel.

Now I move between both — writing performant frontends in TypeScript on Monday, planning a Meta Ads sprint on Thursday. I care about work that measurably moves numbers and quietly looks good doing it.

02 - Selected Work

Two shelves. Same workshop.